The way to Select an Ecommerce Template for Your Web site

When customers land on a web site, they kind an opinion (often a robust one) inside the first 50 ms of publicity. The visible enchantment of a web site vastly influences first impressions.

What does this imply for a enterprise proprietor such as you?

It means you may have lower than a second to persuade your clients that you’ve a reliable and skilled on-line retailer value shopping and shopping for from. Appears like a daunting job, no? However you’re in luck: there’s an Ecwid-approved shortcut!

With Ecwid, you’ll be able to select the excellent ecommerce web site template for your on-line retailer, and you’ll make fairly a first impression.

What Is an Ecommerce Template?

A template for an ecommerce web site (aka a buying cart design template) is a pre-built and designed on-line retailer that enterprise homeowners can use and customise for their websites.

It’s a win-win for companies, as utilizing buying cart templates is far more inexpensive than hiring a internet designer to create a complete new branded retailer from scratch.

Apart from being a cost-effective resolution, utilizing an ecommerce template makes making a web site a breeze. Even when you’re a full beginner with none design or coding information, you’ll be able to simply make your personal website with pre-built designs. And that saves time. Like, a lot of time.

The way to Select an Ecommerce Template for Your Website

Right here’s a guidelines for selecting the excellent ecommerce template for your enterprise:

• Is it optimized for cell?
• Does it have a visually interesting, clear design?
• Is it simple to navigate?
• Does it load rapidly? (Test on totally different gadgets)
• Does it have a easy checkout course of?
• Do the product pages current your merchandise in the finest method?
• Is it simple to customise?

Checked all of the bins? Seems such as you’ve acquired your self a top-level template for your website!

Retailer dimension, area of interest, and price range are additionally essential elements to think about when selecting an ecommerce template. Some templates are higher suited to larger, marketplace-like web sites, whereas others are crafted with attire shops, eating places, or providers in thoughts.

There are even some free and superior ecommerce templates! Don’t simply select the first fairly template you see, examine totally different choices to see which one works finest for your enterprise.

40+ Templates for Your Ecommerce Website

By now, you may be questioning: “Does Ecwid have web site templates?” We positive do!

If you’re on the lookout for a free web site with built-in ecommerce templates, think about signing up for Ecwid by Lightspeed. You’ll get entry to Prompt Website, a one-page web site with a built-in, customizable on-line retailer… And…you may have over 40 ecommerce templates and varied design choices to select from!

All of the themes are totally customizable: you’ll be able to edit texts, fonts, Name to Motion buttons, photos, colours, and layouts, everytime you need.

All of Ecwid’s themes match the necessities for buying cart web site templates we’ve listed above, so you may have all the pieces you should begin an on-line retailer, assured.

What Are Ecommerce Web site Examples?

Ecwid Prompt Website templates are designed with varied shops and providers in thoughts so that you will discover the one that’s most related to your enterprise.

Let’s have a nearer take a look at some examples of ecommerce web site templates by Ecwid. (Click on “View demo website” to see how the template appears to be like on a actual web site.)

These are only a few ecommerce templates for Ecwid Prompt Websites. ​​Need to see extra templates? Create a free Ecwid account, then go to your Ecwid admin, Web site → Edit Website → Settings → Website Templates.

You possibly can edit any template and make it distinctive to your retailer and model. Try our Assist Middle for detailed directions on website customizations.

Ideas for Designing Your Ecwid Retailer

You’ve already chosen the excellent template, however nonetheless really feel like one thing is lacking? Not a drawback! You possibly can all the time proceed enhancing the website and taking part in round with it till you might be 100% glad. Listed here are a couple of concepts for creating your signature look on your Ecwid web site.

Use an Eye-Catching Cowl Picture or Video

A image is value a thousand phrases, so make sure that your picture portrays your model message:

• Showcase your merchandise, share a image of your brick-and-mortar retailer or the faces behind your model
• Use high-quality photos solely. Say no to blurry footage with poor lighting!
• Select photos which are at least 1400х1050px for the finest match.

Use Flattering Typography

Apart from offering info, texts on your web site serve different functions. They assist ship your model message and identification. It’s not solely what you say, it’s the way you say it. Considerate typography can convey a message of “affordability,” “relatability,” or anything it’s possible you’ll need to convey. It’s a refined artwork, however one value studying.

Comply with these easy practices to convey your model voice by typography:

• Experiment with contrasts: for instance — use daring and cursive fonts or tall and quick ones
• Mix serif and sans-serif fonts for readability
• Use totally different fonts and  sizes for your headline and physique textual content
• Keep on with 2-3 fonts to keep away from a cluttered look.

Listed here are 15 Excellent Font Pairings for Your Ecommerce Web site.

To select fonts for your cowl, open the Web site web page and click on “Edit Website.” Then go to Cowl & Headline → Design. There you’ll be in a position to arrange fonts for your headline, description, and call-to-action button(s).

Pay Consideration to Class Photographs

If you may have a number of product classes in your retailer, pay shut consideration to the way you current them. Classes are an essential a part of profitable retailer navigation. You need clients to navigate by your retailer and view essential sections.

Hold this in thoughts when selecting and establishing class footage:

• Use massive photos to signify your merchandise in the finest method
• Hold proportions balanced to keep away from a messy look
• Use the identical perspective, background, and mild for all class footage
• Keep away from summary class photos. Keep on with footage which have direct which means to your classes however are distinguishable from each other.

You possibly can unfold classes and show merchandise from these classes proper on the storefront web page. This format works nice for:

• cafes and eating places (it provides a menu-like storefront vibe).
• on-line shops with small catalogs the place clients can see all of your merchandise at as soon as.

By the method, you can even conceal class photos. This fashion, solely class names are displayed.

Select an Ecommerce Template Right now

Making a lovely and skilled ecommerce web site is a piece of cake whenever you use predefined ecommerce templates. Why wait? Get your free on-line retailer with Ecwid as we speak, and take your on-line retailer to the subsequent degree. We can solely think about the nice storefront you’ll make with a little bit of assist from Ecwid.